Ask most individuals about farming and they will describe a farmer with an old tractor and plow. They are often surprised to know that modern agriculture is highly technical. For example, the first commercial drone license issued by the US’s Federal Aviation Association (FAA) was to a company for agricultural application.
Scott Schlesinger, IT Advisory Partner at EY, on the role of the CIO in getting businesses to adopt integrated data platforms A little knowledge is, as they say, a dangerous thing. In business, the best decisions are the ones that are made on the basis of good data or information. Good data can help prevent … More Today’s data-driven CIOs and the quest for true business intelligence
Mark Brown, Executive Director EY, Cyber Security & Resilience The consumer products (CP) sector is evolving, and e-commerce is the norm rather than an exception. Forecasts show that e-commerce globally will almost double from US$1.2 trillion in 2013 to US$2.36 trillion in 2018. With new developments, however, come new challenges. And one of the costliest … More Turning the tide: consumer products CIOs can convert cybersecurity risks into opportunities
Woody Driggs, Principal and Global Lead of the Customer Practice EY Advisory, discusses why data analytics is key to building trusted customer relationships. The much-lauded TV series Mad Men, about the 60s advertising industry in New York’s Madison Avenue, reinforced the view that marketing is a world of “creativity.” But marketing today is as much … More CIOs must trust in analytics to delight customers